Parents' Playbook

Don't Skip The Fat: Why Your Baby Actually Needs It
Seeing picture-perfect fruit purees and wondering if you're doing this whole feeding thing right. Those...
Food Before One Is (Not) Just For Fun
Why Your Baby's First Bite is More Important Than You Think? Starting solids isn't just...
What To Do and Say When Your Toddler Wakes the Newborn?
Managing Sibling Dynamics During Nap And Bedtime When you have one baby, naptime feels simple...
Help! My Baby Only Wants Sweet Foods At Mealtimes. What Should I Do?
Why Babies Prefer Sweet Foods (and How to Help Them Enjoy Savoury Too) Is your...
How to Survive Baby's Sick Days
There’s nothing that tugs at a parent’s heart more than seeing your little one unwell....
Food Allergy vs Food Intolerance
Starting solids is such an exciting milestone — but it can also feel overwhelming. One...

Frequently asked question

Baby-led weaning is a feeding approach where babies are given safely-textured table foods and allowed to self-feed, rather than being spoon-fed purees. It's associated with supporting oral motor development, pincer grasp and jaw development.

Yes. Meals are made with BLW-friendly textures, but every dish can also be blended down after reheating to a smoother, spoon-feeding consistency, so families can use whichever approach suits them.

Yes. Plate & Play meals can be blended down to a spoon-feeding consistency after reheating, so families who spoon-feed exclusively can use the meals just as easily as families doing baby-led weaning.

No, and they don't need to. Plate & Play meals are designed to be your baby's weekly staples, so cooking becomes something you do when you want to, not something you're obligated to do every day.

Yes. All Plate & Play meals are delivered frozen using cold-chain delivery. Someone needs to be available to receive the order and move it into the freezer promptly.

No. Plate & Play meals are made with no added salt, sugar or preservatives.

Plate & Play dishes are suitable from 6 months onward unless stated otherwise. Infant portions suit babies roughly 6-12 months, and Toddler portions suit 13-24 months, though bigger appetites can extend toddler portions to 3-4 years.

Choose a bi-weekly or monthly delivery frequency, select your meals, and Plate & Play automatically delivers baby and toddler meals on that schedule, so the weekly rotation is sorted in advance.

Meals can be reheated by microwave (3-5 minutes medium-high for dishes, 30-45 seconds for finger foods), double-boiling or steaming (10-15 minutes), or on the stovetop from defrosted (5-7 minutes covered). Air frying is not recommended for dishes.

Since the meals contain no preservatives, they're best consumed within one month of receipt when stored properly in the freezer. Once thawed in the fridge, consume within 24 hours.

Meals are delivered frozen via cold-chain delivery, Monday to Saturday, typically arriving within 1-2 working days between 3pm-10pm. Self-collection is also available at the East Village Mall store.